Social media is a crucial part of any business’s marketing and communications strategy. But keeping up with the constant algorithm changes, best practice and new platforms is a big challenge!
To stay on top of your game, it’s important to keep learning, every day.
Online courses are an easy way to do that, so I’ve put together a giant list of free online social media courses that you can start today!
Free online social media courses by topic
Free online social media courses by platform
A note/disclaimer on Skillshare courses
A number of the courses I’ve shared are hosted on Skillshare, a leading online learning platform.
Most of their courses require a paid membership (£7/month), however as a Skillshare affiliate, I’m able to give my readers a 2-month free trial. Yay!
I’ll receive a small commission for anyone who continues after the 2-month trial, however as most of you are self-isolating because of Coronavirus, you should have more than enough time to complete all of these courses before your 2 months is up!
So without further ado, here are the free online social media courses.
Social Media Strategy Courses
Taking a great photo and adding an engagement-driving caption is one thing, but are you driving real results from your content?
Do you have a real social media strategy in place?
Do you have targets set, and understand how to calculate and track your return on investment?
These free online social media courses will encourage you to step back from day-to-day content creation and think about the (much) bigger picture.
Social Media Certification by Hubspot
In this course, you’ll learn how to build an effective social media strategy. Everything from creating the right content, setting up social listening, extending your reach, measuring your return on investment (ROI) and more.
As with all Hubspot courses, you’ll get a free social media certification, which you can add to your LinkedIn profile and CV/Resumé.
Total time to complete: 6 hours
Price: Free
Course link: academy.hubspot.com/courses/social-media
Social Media Marketing Specialization by Northwestern University
This course from Northwestern gives you the knowledge and resources to build a complete social media marketing strategy – from consumer insights to final justification metrics.
It’s a bit more in-depth than the Hubspot one above, and uses more models and a bit more consumer psychology.
The Social Media Marketing Specialization is actually made up of 6 individual courses, covering all aspects of strategic social media.
The course is updated every 3 months, so you’re always getting relevant, up-to-date social media marketing insights.
It’s free to study, but if you want to get a certificate and access to the quizzes and the final ‘Capstone’ project section, you’ll need to pay for it. I couldn’t find the pricing on the website, but you’ll be given the option to upgrade after you enroll.
Total time to complete: 5 hours (over 4 weeks)
Price: Free
Course link: coursera.org/learn/business-of-social
Inbound Certification by Hubspot
In this free content marketing certification, you’ll learn the fundamentals of inbound marketing, a methodology that attracts customers by creating valuable content and experiences tailored to them.
While outbound marketing interrupts your audience with content they don't want, inbound marketing attracts people who know they have a problem, but don’t know the solution.
This course focuses a lot on the blogging side of digital marketing, but there are some really valuable sections on how to create inbound content for social media as well. For example, the importance of evergreen content in marketing.
For example, using blog content to drive informed, qualified leads from social media, rather than advertising your service outright in a Facebook post.
Time to complete: Approx. 2 hours
Price: Free
Course link: academy.hubspot.com/courses/inbound
Inbound Marketing Certification by Hubspot
Once you’ve done the Inbound certification, the Inbound Marketing course goes deeper and shows you how to actually apply inbound principles.
This content marketing course goes into detail about blogging, content clusters, social media promotion, aligning with your sales teams, and more. For example, the difference between topical and evergreen content marketing.
There’s a lot of focus on lead generation, but the lessons they share apply to social media community management as well.
Time to complete: Approx. 4 hours
Price: Free
Course link: academy.hubspot.com/courses/inbound-marketing
Video Creation Courses
Video gets three times as many shares as text and images combined, and the most successful brands on social media are milking that fact for all its worth.
Creating video isn’t rocket science, but knowing how to effectively shoot, edit and package videos for social media requires persistent practice and a dash of creative thinking.
According to current research, 80% of people stop watching a video after the first 3 seconds. So short, snappy content will win the day.
With these free online social media courses tailored specifically to videos, you’ll be making your own engaging content in no time!
DIY Viral Video: A Mini Class on Making How-To Videos by Darby Smart
You’re probably familiar with top-down cooking tutorial videos, popularised by the likes of Buzzfeed Tasty. If you have physical product or hands-on learning service, top-down video is a great way to showcase your product or your expertise.
In this free course on Skillshare (free account required), Nicole Farb of Darby Smart shows you how to DIY your own how-to video with just a smartphone.
Throughout the course, Nicole shares tips and tricks for her proven social media video creation formula: Ingredients + Process + Outcome = Viral Video Success.
Time to complete: 13 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/DIY-Viral-Video-A-Mini-Class-on-Making-iPhone-How-To-Videos-Learn-with-Darby-Smart
How to use Adobe Spark by Adobe
Adobe Spark is the creative software giant’s casual version of Premiere and Final Cut. It’s a video editing tool with simple features like cutting, text overlays and graphics, and lets you export videos into popular social media formats like square, portrait and so on.
This isn’t strictly a ‘course’, but this in-depth YouTube tutorial by the Adobe team will give you everything you need to start using Adobe Spark to create your own social media videos.
Time to complete: Approx. 13 minutes
Price: Free
Course link: youtube.com/watch?v=5HndAYUtlbM
Video Editing with Adobe Premiere Pro by Jordy Vandeput
This course isn’t specifically about social media videos, but if you’re planning to launch a video-centric social media strategy, it pays to know how to use leading production tools like Adobe Premiere Pro.
In this course, Belgian filmmaker and popular YouTuber Jordy Vandeput shows you how to organise your projects, work with layers, add text, create templates and more.
Time to complete: 3 hours 22 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Video-Editing-with-Adobe-Premiere-Pro-for-Beginners
Quick & Easy Stop-Motion (iPhone + Android) by Colette Peri
Stop motion is a fun and engaging video format, but you don’t see it being used much.
It’s easy to assume that stop motion is hard to create. It’s really not!
Renowned stop motion animator Colette Peri, who’s worked with brands like Starbucks, Nickelodeon, Sony and Doritos, shows you how easy it really is.
In this course, you’ll learn the step-by-step process she follows to create quick and easy stop-motion content with little more than a decent smartphone and a few apps.
She covers concepting, phone settings, stability, lighting, and even how to create the look of a professional studio without breaking the bank.
Time to complete: 18 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Quick-Easy-Stop-Motion-iPhone-Android
Design Courses
You’ve identified your target audience, your goals, and your content plan, but how do you translate that into visually appealing content that’ll stop thumbs and encourage engagement?
With these free graphic design courses, you’ll learn how to use visuals effectively, from colour theory to business branding best practice.
Graphic Design Basics: Core Principles for Visual Design by Smithsonian Design Museum
Cracking the code to great design is much easier with a solid foundation of the core principles.
In this course, renowned designers Ellen Lupton and Jennifer Cole Phillips will walk you through the 5 basic principles of graphic design, which can be applied to creative design, marketing materials, and photography.
Whether you're new to these principles or are looking for a refresher, you'll gain a solid understanding of the visual language that fuels all great design.
Time to complete: 36 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Graphic-Design-Basics-Core-Principles-for-Visual-Design
Graphic Design Basics by Canva
In this short course from graphic design tool Canva, you’ll learn the basics of graphic design to boost your creative confidence.
From choosing a font to balancing colour palettes, you’ll have a much better understanding of the fundamentals of graphic design.
Time to complete: Approx. 25 minutes
Price: Free
Course link: designschool.canva.com/courses/graphic-design-basics/
Copywriting Courses
Writing for Social Media by BerkeleyX
Creating graphical content for social media is one thing, but what about effective writing?
How do you connect with your audience? How do you write for different platforms?
This free online social media course from University of California Berkeley will definitely help!
You’ll learn how to structure and write content that will deliver your messaging and engage your audiences, and learn how to think about what a reader wants and needs.
It ties in nicely with the Hubspot Inbound courses I shared earlier in this guide.
Time to complete: Approx. 15 hours over 4 weeks
Price: Free (or $199 if you want an official certificate)
Course link: edx.org/course/writing-for-social-media
Copywriting Course by Neville Medhora
Contrary to popular belief, becoming a writer is a skill, not a natural-born talent. Effective copywriting can transform your social media content from a dull sales pitch to an enthralling narrative that hooks your reader.
In this free course from all-star marketing copywriter Neville Medhora, you’ll learn the basics of copywriting, how to appeal to your customer, how to implement the AIDA model and more.
Time to complete: Approx. 30 minutes
Price: Free
Course link: kopywritingkourse.com/free-copywriting-course/
Writing Course With Daniel Pink by Hubspot
In yet another course from Hubspot, you’ll learn the essential writing skills from Daniel Pink, the author of four New York Times bestselling books (A Whole New Mind, Drive, To Sell is Human, and When).
In this course, you’ll learn how to come up with great ideas, build a research process, and create great outlines. You’ll also learn how to build your editing and proofreading skill set.
Time to complete: 1 hour 17 minutes
Price: Free
Course link: academy.hubspot.com/courses/business-writing
Writing for Brands: Freelancing in the Age of Content Marketing by Contently
In this course from content marketing experts Contently, you’ll learn how to market yourself as a writer, work with brands and more.
Whilst only sounds relevant to aspiring freelance writers, there are lots of tips that can be applied to social media managers as well.
From pitching to client relationships, there’s a lot of overlap that you could learn from Contently!
Time to complete: 32 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/writing/Writing-for-Brands-Freelancing-in-the-Age-of-Content-Marketing
Landing Page Courses
Landing pages aren’t strictly a function of social media, but if you’re running social media campaigns and sending people to your website, you need to make sure you can convert them when they get there!
Unbounce Landing Page Course by Unbounce
Regarded as the leaders of the landing page industry, Unbounce have created a remarkably in-depth course covering everything you could ever want to know about effective landing pages.
From design fundamentals, effective calls to action, conversion-drived copywriting, you’ll come out the other end ready to start converting your social media traffic into leads and sales.
Time to complete: Approx. 4 hours
Price: Free
Course link: thelandingpagecourse.com
Data & Social Media Analytics Courses
You’ve got your content, your target audience and the determination to smash your social media goals. But how do you monitor your results, and ensure you’re heading in the right direction?
In these free online analytics courses, you’ll learn how to monitor your performance, understand and manipulate data, and more.
Social Media Analytics Course by Quintly
In this course from social media platform Quintly, you’ll learn the fundamentals of social media analytics.
They cover topics like situation/competitor analysis, identifying KPIs for your activities, how to collect data from different platforms, automating your reporting and more.
Compared to the other free online social media courses I’ve recommended so far, this one has less video, and a lot more reading.
It’s not clear whether you get a free social media certification at the end, but you can still add the course to your LinkedIn profile.
Time to complete: Approx 4 hours (estimated)
Price: Free
Course link: academy.quintly.com/courses/free-social-media-analytics
Data Analysis with Tables and PivotTables in Microsoft Excel by Alison
When people think of a career in social media, it’s easy to assume it’s all Instagram photos and clever tweets. However, seasoned social media professionals will agree that a significant amount of time is actually spent in spreadsheets!
In this beginner-focused bootcamp, you’ll learn to make the most of Microsoft Excel and all of its weird and wonderful features.
Whilst this course isn’t focused on social media, the functions you’ll learn about will enable you to dig deep into your social media performance data.
Time to complete: 1 hour 54 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Microsoft-Excel-2016-Bootcamp-Zero-to-Hero-Training
Advanced Formulas 30 Day Challenge by The Collins School of Data
If you prefer Google Sheets over Microsoft Excel, and consider yourself a seasoned user, then this course is for you.
In this free 30 day challenge, you’ll learn how to use the more advanced features of Google Sheets, including formulas like VLOOKUP, IMPORTRANGE, MMULT, ARRAY formulas and more.
If you want to get a better understanding of your social media data, then this course will help you drill down and manipulate it to your heart’s content.
Time to complete: 30 days (but can be done quicker if you prefer)
Price: Free
Course link: courses.benlcollins.com/p/advanced30
Google Analytics Academy by Google
You’re probably wondering why a web analytics tool is being included in an article about free online social media courses, but when you send traffic from social media to your website, it pays to know how your web pages are performing as well.
You can get lots of insights from Google Analytics, including what visitors from different social media platforms do.
For example, you might find that visitors from LinkedIn spend more time reading your blog posts than users from your Instagram.
The Academy is tiered by skill level, from Beginner to Power User. You’ll get verified certificates from all of the courses as well!
Google Analytics for Beginners
In this course, you’ll learn the basic features of Google Analytics, including how to create an account, implement tracking code, analyze basic reports, and set up goals and campaign tracking.
Time to complete: Approx. 1 hour
Price: Free
Course link: analytics.google.com/analytics/academy/course/6
Advanced Google Analytics
Learn about advanced Google Analytics features, including data collection, processing and configuration, and more complex analysis and marketing tools.
Time to complete: Approx. 1 hour 30 minutes
Price: Free
Course link: analytics.google.com/analytics/academy/course/7
Facebook Courses
With over 2.5 billion active users, Facebook is a goliath when it comes to social media platforms.
In these free online social media courses, you’ll learn how to make the most of Facebook, from setting up your pages to running advertising campaigns.
Facebook Blueprint by Facebook
Blueprint is Facebook’s own learning platform, covering Facebook, Instagram and Messenger marketing concepts and strategies.
There are hundreds of courses on Blueprint, but here are some examples of the Facebook social media marketing courses that you can take:
- Bring Your Business to Life with Stories
- Reach and Frequency Campaigns
- Evaluate and Optimize Your Advertising with Facebook Attribution
- Build A Conversation with Consumers on Messenger
You can even learn the basics of Facebook Business Manager!
All of the courses are free, but in order to get official certification you’ll need to sit one of the Facebook Blueprint Certification exams, which at the time of writing cost $150 USD / £126 GBP per exam. The exam itself is physical, taken at a partner exam centre.
So whilst you can’t get these Facebook social media certifications online, you can still access the learning materials!
Time to complete: Approx. 15 minutes to 1 hour per course
Price: Free ($150 USD for exams)
Courses link: facebookblueprint.com/student/catalog
Facebook Ads Training by Hubspot
Whereas Facebook Blueprint gives you a general overview of the platform’s features and how to use them, the Facebook Ads Training course by Hubspot shows you how to actually run effective advertising campaigns.
On top of that, Hubspot has partnered with social media heavyweights Mari Smith, Andrea Vahl and Dennis Yu, ensuring the course content is relevant and effective.
The course is mostly focused on lead generation campaigns, but the lessons also cover topics including boosts vs adverts, the now-famous “Dollar a Day” ads strategy, and more.
Time to complete: Approx. 1 hour 24 minutes
Price: Free
Courses link: academy.hubspot.com/courses/facebook-advertising-training
How to run Facebook Ads for Ecommerce by Alex Huston
For those of you working for Ecommerce brands and selling physical products, this course from Ecommerce ads expert Alex Huston will show you how to implement advertising campaigns for your online store.
You’ll learn how to implement the Facebook Pixel on your online store, how to use Ecommerce-specific ad campaign objectives, optimise your purchase conversions, and more.
Time to complete: 32 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/How-To-Run-Facebook-Ads-for-Ecommerce-Ultimate-Guide
Twitter Courses
Some marketers view Twitter as little more than a news channel, but with 145 million daily active users and 40% Twitter users saying they made a purchase based on seeing a branded tweet, it’s not a platform you can afford to overlook.
It may be small, but it still packs a punch!
There aren’t many Twitter-specific free online social media courses, but here are some that are worth checking out.
Twitter Flight School by Twitter
#TwitterFlightSchool is a set of social media marketing courses that focuses almost exclusively on paid advertising for Twitter, with some video marketing advice thrown in as well.
Once you complete the Video-specific course and pass the Video Badge test, you’ll get a neat little badge that you can add to your LinkedIn.
Time to complete: Approx. 6 hours to do all courses
Price: Free
Course link: twitterflightschool.com
Getting Started with Twitter for Business by Twitter
As far as I know, this is the only other Twitter marketing course made by Twitter, beyond the aforementioned #TwitterFlightSchool.
In this free online social media course, you’ll learn how to brand your profile, grow your following, set up a content plan and how to use their analytics suite.
Time to complete: 37 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Getting-Started-with-Twitter-for-Business
How to Build an Advanced Twitter Strategy by Hubspot
Yet another free online social media course from Hubspot: a deep-dive into advanced Twitter strategy, covering networking, engagement, branding, working with the algorithm, successful content creation and more.
Time to complete: 37 minutes
Price: Free
Course link: academy.hubspot.com/courses/twitter-strategy
Instagram Courses
Facebook Blueprint for Instagram by Facebook
As I mentioned earlier in the article, Facebook Blueprint covers Facebook and Instagram, and there are a few social media marketing courses that you can take to better understand how to use the platform for business.
From running advertising campaigns to how your Facebook and Instagram marketing activities are connected, there’s a lot you can learn on Blueprint!
Time to complete: Approx. 2 hours (estimated)
Price: Free
Course link: facebookblueprint.com/student/catalog/list?category_ids=5293-learn-about-instagram
Instagram Training Courses by Later
Instagram management platform Later have established themselves as true leaders in the Instagram marketing space, with hundreds of hours of free learning materials.
From influencer marketing to Instagram Stories to follower growth strategies, there are plenty of high-quality Instagram marketing courses that you can learn from, and plenty of knowledge that you can apply to your own Instagram.
Time to complete: Approx. 5 hours (estimated)
Price: Free
Courses link: later.com/training
Developing an End-to-End Instagram Marketing Strategy by Hubspot
In this Instagram marketing course from Hubspot, you’ll learn how to build and implement a successful organic Instagram strategy, create engaging photo and video content, and grow your following to increase your reach.
They include optimisation tips, algorithm tricks, Insights guidance and more.
Time to complete: 1 hour 35 minutes
Price: Free
Course link: academy.hubspot.com/courses/instagram-marketing
Building Your Instagram #Hashtag Strategy by Tristan Bacon (me!)
In mid-March I ran a free training webinar on how to develop an effective Instagram hashtag strategy.
In this webinar recording, you’ll learn techniques for finding niche-specific hashtags, researching competitors and influencers, and how to build your own Instagram hashtag library that you and your team can use.
Time to complete: 46 minutes
Price: Free
Course link: tristanbacon.webinarninja.com/live-webinars/240224
Becoming an Instagram Influencer by Sean Dalton
Sean Dalton is a professional photographer and legitimate lifestyle influencer on Instagram.
In this course, he teaches you how to become an Instagram influencer as well, providing you with detailed steps on how to grow and monetize your account.
You’ll learn how to create a consistent theme, post quality content, use the right hashtags, grow engagement and more.
Time to complete: 48 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Becoming-an-Instagram-Influencer-Creating-Authentic-Content-and-Monetizing-Your-Following
Instagram Carousels: Grow Your Following With Magnetic Content by Jeremy Mura
Instagram carousels are a really popular education format at the moment.
Coming up with compelling content is a challenge in itself, but once you’ve jumped that hurdle, you’ll need to know how to create them.
In this Skillshare course from Instagram growth expert Jeremy Mura, you’ll learn how to structure your carousels to tell a story, how to take advantage of typography and colour theory, and more.
Time to complete: 2 hours 44 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Instagram-Carousels-Grow-Your-Following-With-Magnetic-Content
LinkedIn Courses
LinkedIn is the number one social media platform for professionals, and few people dispute that fact.
In a HubSpot study, LinkedIn generated the highest visitor-to-lead conversion rate at 2.74%, almost 3x higher than Twitter at 0.69% and Facebook at 0.77%.
Not only do more potential leads land on your website through LinkedIn, they’re also more qualified and willing to buy.
If you’ve been on the fence about investing your time in LinkedIn, these free Linkedin social media marketing courses will show you how worthwhile it really is!
Linkedin Marketing: Get Professional Targeted Leads & Drive Real Results For Business by John Barnes
In this course, you’ll learn how to transform your LinkedIn presence into a dynamic, brand awareness growth engine, and start generating leads through a combination of organic content, authentic personal connections and highly target LinkedIn Ads.
Time to complete: 1 hour 46 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/Linkedin-Marketing-Get-Professional-Targeted-Leads-Drive-Real-Results-For-Business
YouTube Courses
YouTube is one of the most mature social networks out there, with 2 billion unique users every month and just over 1 billion hours of video being watched every day!
Creating video content can be daunting (which is why I included the Video Creation Courses section earlier in this list), but once you get over that hurdle, you need to maximise your views and engagement.
These Youtube-specific free online social media courses should give you a leg-up and help you stand out from the competition!
Creator Academy by YouTube
YouTube’s own Creator Academy offers a comprehensive set of courses, covering all aspects of YouTube channel creation, growth, content strategy and monetization.
I like the Creator Academy because it tailors its course tracks to different types of channels. For example, they have specific courses for different channel types, including Music, Gaming and Education.
They even have a course on avoiding burnout, which is nice to see!
Time to complete: 1 - 3 hours per course (34 total)
Price: Free
Course link: creatoracademy.youtube.com
YouTube Success: Build an Authentic Channel That's Worth the Follow by Sorelle Amore
In this course, successful YouTuber Sorelle Amore teaches you how to build a devoted audience for your channel.
From identifying your niche to prioritising authenticity over everything else, Sorelle shares the lessons she’s learned since starting her channel almost 5 years ago
Time to complete: 46 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/YouTube-Success-Build-an-Authentic-Channel-Thats-Worth-the-Follow
YouTube Marketing Course by Hubspot
In this free Hubspot course, you’ll learn from some of the top YouTube influencers and experts about how to create a successful YouTube channel.
You’ll learn how to create engaging videos people want to share, optimize your videos for higher visibility, take advantage of YouTube SEO, get more views and subscribers, and even monetize your channel.
Time to complete: 1 hour 20 minutes
Price: Free
Course link: academy.hubspot.com/courses/youtube-marketing
TikTok Courses
As TikTok is still in its early days as a mainstream platform, there isn’t an abundance of free online social media courses, but there are some high-quality ones if you look hard enough.
Lucky for you, I’ve already done the looking!
TikTok for business: how to market your business, product, brand, or event by Sookio
TikTok isn’t a complicated app to use, but using it for marketing can feel daunting.
Somewhat mercifully, marketing agency Sookio jumped in head-first and figured out how to utilise the platform to grow an audience and generate interest in their clients’ businesses.
In this bite-sized course, Sookio owner Sue Keogh (get it?) shows you how to create engaging content, connect with users and use features like paid ads, hashtag challenges, sponsored filters and more.
Time to complete: 24 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/TikTok-for-business-how-to-market-your-business-product-brand-or-event-the-basics
Snapchat Courses
Oh, Snapchat.
Once the youthful, care-free social media platform that owned the lion’s share of Generation Z’s attention, Snapchat is slowly losing market share to other platforms that have since adopted the Stories format.
However, it’s still an important platform that shouldn’t be ignored.
Even now, 69% of 13 to 17-year-olds use Snapchat, and 62% of 18 to 29-year-olds use it as well.
If you’re still as confused about Snapchat as I am, these social media marketing courses should give you a head-start.
Snapchat Explore by Snapchat
First up is Snapchat’s very own learning platform, called Snapchat Explore.
Modeled after Facebook’s Blueprint, Snapchat Explore provides a decent selection of online social media courses covering the core competencies of Snapchat’s advertising platform.
However, they don’t provide any courses or guidance on organic social content creation, growth or engagement, so you’ll need to look elsewhere for help with those.
You’ll need an active Snapchat account to access the learning platform, so have your login details handy!
Time to complete: Approx. 4 hours (estimated)
Price: Free
Course link: snapchatexplore.exceedlms.com
How to Create a Snapchat Geofilter by Alex Tomy
In this course, Snapchat expert Alex Tomy explains the process of creating your own Snapchat Geofilter, which can be used for local marketing and event promotion.
Geofilters are a great branding opportunity, so if you’ve got the money to spend on it, go for it!
Time to complete: 22 minutes
Price: Free (with a 2-month free Skillshare trial)
Course link: skillshare.com/classes/How-To-Create-a-Snapchat-Geofilter
Wrapping up
And there you have it, a huge list of free online social media courses!
This list is aimed more at social media professionals, but if you're looking to start a career in social media, these are the perfect way to skill up and enhance your CV/Resumé. If that's the case, I'd highly recommend my article on how to get a job in social media.
Got any you'd like to add? Tweet me @TristanBacon and I'll add it!
